LPP fashion starts operations in Kosovo

Sinsay brand shops, as the first brand of listed fashion retail group LPP, have started operations in Kosovo, LPP said in a press release. LPP is also working on launching online sales in this market, which is planned for the second quarter of 2025.


The company plans to open a total of three locations this month, including two in the country's capital.

LPP is also working on the launch of online sales in this market, which is scheduled for the second quarter of this year.

"Kosovo represents a promising market for the Sinsay brand. Our strategy for growth in this location is to achieve a double-digit number of shops already in the first year of operations and to ensure that the offer is available to customers throughout the country," Tomasz Koczara, International Business Director at LPP, said, quoted in a press release.

"We are planning various locations - from shopping centres, to retail parks, to high street shops in major cities. In the next phase, we do not exclude the presence of our other brands," he added.

Kosovo is the 41st market where the brands of the Polish clothing manufacturer are present. The company's plans for 2025 envisage further growth, for which it intends to spend PLN 2.3 billion (EUR 546 mln), bringing the group's total sales network to 4,400 shops.

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