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ASBISc Enterprises plcAsbis IT to distribute another gaming brand in eleven markets
Listed IT group Asbis, distributor, developer and supplier of ICT and IoT products, solutions and services in the growing markets of Europe, the Middle East and Africa (EMEA), has signed a distribution agreement with Royal Kludge, a company specialising in the production of mechanical gaming keyboards, Asbis announced in a press release.
As part of this cooperation, Asbis will distribute Royal Kludge products, including mechanical gaming keyboards and gaming mice, in 11 markets: the Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Croatia, Cyprus, Ukraine, Azerbaijan and Armenia.
It was indicated that in the long term, the distribution of these products is also planned in 10 African markets, including South Africa.
"The signed agreement will not only diversify our offer but also satisfy the growing demand for high-quality gaming equipment in EMEA markets," said Chief Business Development Officer at Asbis group Vladimir Linkevich, quoted in the press release.
The agreement expands Asbis' offering in the gaming peripherals market, increasing the company's share in this segment.
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