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Allegro.eu S.A.Publikacja: 2024-11-08 11:23
Allegro e-commerce users count rises to 19.5 mln in October - researcher
Allegro. pl and Allegro app combined users on all devices count amounted to 19.5 million in October, up from 18.93 mln in September, according to a survey conducted by Mediapanel Gemius Polska - Polskie Badania Internetu (Polish Internet Research).
Reach, i.e. the percentage of real users visiting a given media channel in the population of all users accessing the internet, was 65.64 percent in October, up from 63.66 percent a month ago.
ATS, i.e. the average time real users spent on a given media channel, was 1 hour, 47 minutes and 17 seconds against 1 hour 41 minutes 9 seconds in September.
On mobile devices, the number of users was 16.087 million, reach was 54.15 percent and ATS was 1 hour 26 minutes 58 seconds.
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