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Allegro.eu S.A.Allegro e-commerce users count rises to 22.74 mln in November - researcher
Allegro. pl and Allegro app combined users on all devices count amounted to 22.74 million in November, up from 19.5 million in October, according to a survey conducted by Mediapanel Gemius Polska - Polskie Badania Internetu (Polish Internet Research).
Reach, i.e. the percentage of real users visiting a given media channel in the population of all users accessing the internet, was 76.57 percent in November, up from 65.64 percent in October.
ATS, i.e. the average time real users spent on a given media channel, was 1 hour, 50 minutes and 42 seconds against 1 hour 47 minutes 17 seconds in a previous month.
On mobile devices, the number of users rose to 19.98 million, reach increased to 67.27 percent and ATS was 1 hour 27 minutes 42 seconds.
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